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Boost Sales Efficiency with HubSpot's Breeze Agent

Written by Simon Leeming | 09 February 2026 16:28:05 Z

Streamlining Admin Tasks with HubSpot's Breeze Agent

Administrative tasks are a necessary yet time-consuming part of any sales team’s day. HubSpot's Breeze Agent is designed to alleviate this burden by automating many of these tasks. Imagine a scenario where your sales reps no longer have to spend hours updating CRM records or manually entering data. With Breeze Agent, these administrative chores are handled efficiently, allowing your team to focus on what they do best: selling.

Click the thumbnail to watch the full video

The Breeze Agent integrates with your HubSpot CRM, helping you manage properties, objects, and filters with ease. For example, if your team needs to understand what certain properties do, they can simply ask the Breeze Agent, “What is the lifecycle property used for?” This eliminates the need for additional training or external help, making the entire process more efficient.

HubSpot AI tools featured in this video:

  • Breeze Assistant basics
  • Querying your data for reporting
  • Filtering data and creating views
  • Prioritising contacts for outreach
  • Reengaging inactive contacts
  • Cleaning up data

Enhancing Data Management for Better Decision-Making

Data is at the core of modern sales strategies, and effective data management can significantly impact your decision-making processes. HubSpot's Breeze Agent brings a new level of clarity and organisation to your CRM data. It allows you to quickly filter and view data based on specific criteria, such as industries or deal stages, making it easier to identify trends and opportunities.

For instance, if you want to filter your CRM to show only companies in the manufacturing industry, you can instruct the Breeze Agent to do so. The agent will guide you through the process, ensuring that you can easily access the data you need. This level of data management enables your sales team to make informed decisions, ultimately driving better results.

Real-Time Insights to Prioritise Sales Efforts

One of the most powerful features of HubSpot's Breeze Agent is its ability to provide real-time insights. By analysing your CRM data, the agent can identify which contacts or companies you should prioritise. This is particularly useful for sales reps who are looking to maximise their productivity and focus on high-potential leads.

For example, you can ask the Breeze Agent, “Which contacts should I prioritise this week?” The agent will analyse lifecycle stages, deal statuses, and previous interactions to provide a list of high-priority contacts. This ensures that your sales efforts are directed towards the most promising opportunities, increasing your chances of closing deals.

Automating Repetitive Tasks to Save Time

Repetitive tasks can significantly slow down your sales team, but with HubSpot's Breeze Agent, these tasks can be automated. Whether it’s scheduling follow-up emails, updating contact records, or logging meeting notes, the Breeze Agent can handle it all. This automation not only saves time but also reduces the risk of human error.

For instance, if you need to update multiple contact records with new information, you can simply instruct the Breeze Agent to do so. The agent will complete the task in seconds, freeing up your team to focus on more strategic activities. This level of automation is a game-changer for busy sales teams looking to boost their efficiency.

Improving Sales and Marketing Alignment

Alignment between sales and marketing teams is crucial for overall business success. HubSpot's Breeze Agent plays a pivotal role in bridging the gap between these two functions. By providing a unified view of data and facilitating frictionless communication, the agent ensures that both teams are working towards the same goals.

For example, sales reps can use the Breeze Agent to understand marketing jargon and vice versa. If there’s confusion about what a “lead” versus a “lifecycle stage” is, the agent can clarify these terms, ensuring everyone is on the same page. This improved alignment leads to more cohesive strategies and better overall results.

Maximising ROI with HubSpot's Advanced Features

Utilising HubSpot’s Breeze Agent is not just about improving efficiency; it’s also about maximising your return on investment (ROI). By automating tasks, enhancing data management, and providing actionable insights, the Breeze Agent helps you get the most out of your HubSpot CRM.

For instance, the agent can help you track the effectiveness of your campaigns, identify areas for improvement, and provide best practice tips for segmentation and attribution. This level of insight ensures that you are continually optimising your processes and strategies, leading to higher ROI.

In conclusion, HubSpot's Breeze Agent is a powerful tool that can revolutionise your sales team's productivity. By automating administrative tasks, improving data management, and providing real-time insights, the Breeze Agent helps your team focus on what truly matters: closing deals and driving growth. Investing in this advanced feature is a strategic move that can lead to significant improvements in efficiency, alignment, and ROI

Prompts to use in your portal

Copy and paste the AI prompts used in our demo video.

Quick definition:

An AI prompt is the instruction you give to AI, written in plain language, that tells it what you want help with. In simple terms, prompting is just explaining your goal and context so AI can assist you faster and more accurately. 

Generate summary of a contact’s recent activity history.

Prompts:
  • Summarise recent activity for this contact
  • What’s happened with this contact so far?

Summarise engagement across multiple contacts.

Prompts:
  • Summarise engagement across this account
  • Who are we speaking to and how engaged are they?

Highlight recent account changes (last 30 days).

Prompts:
  • What’s changed on this account recently?
  • Summarise the last 30 days of activity

Confirm whether the account has been contacted recently.

Prompts:
  • Have we contacted this account recently?
  • When was the last meaningful interaction?

Create an internal handover summary.

Prompts:
  • Create a handover summary for this account
  • What does the next rep need to know?

Summarise previous calls before a follow‑up meeting.

Prompts:
  • Summarise previous calls before my meeting
  • What were the key discussion points?